Innovative Approaches: Social Franchising for Health
Soc·ial fran·chise (noun): A PSI social franchise encompasses a network of health practitioners linked through contractual agreements to provide socially beneficial services of a specified quality under a common brand. PSI is a part of a global community of p ractice in social franchising.
PSI'S SOCIAL FRANCHISE NETWORKS
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In the commercial sector, franchising has proven to be a highly successful way to replicate a proven business model and efficiently respond to consumer demand for services and products of a specified standard. In recent years, the social sector has applied the same business principles to health service delivery with the goal of improving quality of life rather than generating profit. This business model, referred to as "social franchising," responds to a need for more and better regulated essential health care services that people can afford.
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