When it comes to disruptive technology, bridging the “language” gap between the tech/engineering side and the end user is a common challenge. It’s an issue especially pronounced in a country with as underdeveloped a tech ecosystem as Myanmar.
“It’s a whole different world we’re talking about here,” says Michael Lwin as he paints a stark on-the-ground picture of Myanmar’s emerging economy. The Burmese-American co-founder of healthcare start-up Koe Koe Tech relates how Myanmar is still coming into its own. “Electronic fund transfers are still at its early stages. Mobile money just got its first official operator a couple of months ago. There are no credit cards, Google Play store purchases aren’t allowed yet, and very few people use e-mail,” he says.