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PSI Aims to Double its Health Impact PSI’s goal is to gain 25 million disability-adjusted life years (DALYs) annually by 2011 — the DALYs are a commonly used public health metric that represent years of life gained due to health interventions and allow different types of interventions to be measured against each other. PSI will explicitly link the 25 million DALY goal to two external indicators in order to ensure alignment with the global health community and understand PSI’s contribution to the whole: Millennium Development Goals: PSI and its affiliates, which already contribute directly to achieving five of the eight MDGs and indirectly to two more, will report annually on PSI’s contribution towards reaching the MDGs. See more information on PSI’s current contributions to the MDGs here. Global Burden of Disease: About 360 million DALYs are lost each year in the world due to the main diseases on which PSI works (HIV, malaria, diarrhea, etc.). PSI projects will gain about 10 million DALYs during 2006, so PSI’s contribution to the reduction of the global burden is currently about 3%. By 2011, PSI’s contribution will more than double to about 7%. The new plan provides a unifying articulation of common purpose and direction for PSI, and helps align activities and focus resources on improving the health of low-income and vulnerable people in the developing world. To reach its ambitious goal, PSI will prevent, by 2011: • 350,000 cases of AIDS annually PSI has also set important institutional milestones that it will have to achieve in order to implement its strategy. PSI aims to: • Diversify the board, senior management and country representatives; PSI remains an organization dedicated to using commercial markets to improve the health of low-income and vulnerable people in the developing world. PSI remains committed to its decentralized management approach and to rigorously measuring its performance. In concert with its partners, PSI will continue to invest in combating the major health problems faced in the developing world, and it will continue to launch promising new health products and interventions. But to achieve its 25 million DALY goal, PSI must augment these key elements of its strategy with a set of actions crafted to address its weaknesses and to leverage its strengths. To that end, PSI has launched an ambitious array of strategic initiatives in the following areas: Engage and connect with PSI’s stakeholders: The changing context for international development demands that PSI build stronger relationships with its donors, partners, host governments and the public health community. Invest more in getting better: After 15 years of rapid growth, PSI needs to upgrade its organizational systems, add new skills and technical expertise, and implement new measures based on the DALY goal. Embrace and expand behavior change communications (BCC): PSI aspires to build on its strengths in using non-product BCC for public health to complement its existing capacity in the social marketing of products and services. Diversify PSI’s revenue base: To enhance PSI’s traditional support from donor governments, it will work to build a sustainable, diversified base of funding, including a significant private component. Foster innovation: To further its ongoing commitment to innovation, PSI will commit up to $5 million to test innovative or experimental approaches to public health that donor agencies are not yet ready to support. Collectively, these initiatives serve not only as the springboard
for doubling PSI’s health impact by 2011, but also for building an
enduring institution — a PSI that is efficient and effective, financially
sustainable, connected to its stakeholders, and fully engaged in addressing
the public health challenges of the developing world.
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