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PSI Experts
| Social Marketing and Communications |
 Dr. R. Craig Lefebvre, Chief Technical Officer and Director, HIV: Dr. Lefebvre is an internationally recognized expert in social marketing and communications addressing a multitude of health risks aimed at diverse audiences. His extensive background includes work in such areas as HIV/AIDS, tobacco control, cancer, nutrition and chronic diseases. Dr. Lefebvre has a doctorate in Clinical Psychology, an MS in Experimental Psychology and a BA in Psychology. He completed post doctoral studies at the University of Virginia and the University of Pittsburgh in Behavioral Medicine, and has taught at the University of Virginia, Brown University, Johns Hopkins University, University of South Florida and George Washington University. |
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| Family Planning/Maternal Health |
 Maxine
Eber, Reproductive Health Technical Advisor: Ms. Eber advises
PSI’s programs in more than 26 countries in the design and implementation
of family planning programs. She can discuss issues related to the
development of behavior change communications, brand development
and marketing strategies targeting health care providers and the
general public. Ms. Eber has managed PSI’s program to prevent mother-to-child
transmission of HIV in Uganda and reproductive health programs in
Botswana and the U.S. She holds a MPA from the Monterey Institute
of International Studies and is proficient in French and Japanese. |
| Health Research |
 Steven
Chapman, Director of Research: Dr. Chapman oversees an international
research program examining behaviors relating to HIV/AIDS, malaria,
maternal and child health, and family planning. He can discuss the
antecedents of behavior change in developing countries and the role
of social marketing in changing those. He has a PhD from the Johns
Hopkins University School of Public Health and speaks French and
Dutch. |
| HIV, Voluntary Counseling and Testing |
 Dvora
Joseph, Deputy Director, HIV: Ms. Joseph has extensive experience in the management,
design and evaluation of HIV/AIDS prevention, care and service
delivery programs. She is responsible for managing the AIDSMark
program as well as PSI’s voluntary counseling and testing (VCT)
and PMTCT programs in 20 countries in Africa, Asia and Central
America/Caribbean. Ms. Joseph has over four years of overseas
resident HIV program management experience in Africa and Asia
and was a Peace Corps volunteer in Gabon, where she implemented
a region-wide HIV/AIDS prevention program. Ms. Joseph has a MPH
from Columbia University Mailman School of Public Health’s Department
of Population and Reproductive Health Sciences. |
| Injecting Drug Use and HIV |
 Robert Gray, Country Representative for Laos and Thailand: Based in Vientiane, Laos, Mr. Gray is PSI's technical expert on HIV prevention and health-related harms associated with injecting drug use (IDU). Mr. Gray has developed and implemented HIV prevention programs targeting IDUs in China, India, Kyrgyzstan, Kazakhstan, Tajikistan and Uzbekistan and has consulted and trained on HIV prevention and IDU programs for the World Health Organization, UNICEF, Médecins sans Frontières and the Australian Centre for Harm Reduction. From 2003 to 2006, he managed a large scale, innovative drug demand reduction program in Central Asia, and now oversees PSI's programs in Laos and Thailand. Mr. Gray has a master's degree in East Asian politics and history from Harvard University and speaks Chinese. |
| Malaria |
 Desmond
Chavasse, Global Director of Malaria Control: Dr. Chavasse
is responsible for PSI's global malaria control programs in 25
countries in Africa, Asia and Latin America. These programs focus
on delivering insecticide treated mosquito nets at scale through
targeting subsidy to vulnerable groups and providing increased
access to effective malaria treatment through social marketing
of prepackaged malaria therapy. He can discuss all issues related
to malaria control policy and practice as well as PSI's role
in the Roll Back Malaria partnership. Dr. Chavasse has a PhD
from the Liverpool School of Tropical Medicine, was a researcher/lecturer
at the London School of Hygiene and Tropical Medicine and has
17 years experience in the control of vector borne diseases with
principal focus on malaria. |
| Metrics and Measurement |
 Stewart
Parkinson, Senior Technical Advisor: Mr. Parkinson oversees
PSI's metrics and measurement efforts, and has conducted extensive
studies into what generates results in development and how these
can be measured, and has collaborated with leading figures in
the field in a number of areas. He can discuss issues related
to health impact, success in development, and marketing and its
use in the developing world. Mr. Parkinson came to PSI over ten
years ago after many years in the private sector. He has worked
extensively in Africa, the Caribbean, Russia and Asia, and has
managed social marketing programs in Cameroon, Nigeria and Zambia
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| Safe Water/Child Nutrition |
 Sally
Cowal, Vice President of Maternal and Child Health: Ms. Cowal
is responsible for PSI's maternal and child health portfolio,
which
includes safe water, oral rehydration, micronutrients (such as
iodized salt, multivitamins and iron-folic acid) and other nutrition-related
products and programs. She came to PSI from a long career in
public service, including more than two decades in the U.S. foreign
service including assignments as ambassador and deputy assistant
secretary of state for Western Hemispheric Affairs. Ms. Cowal
was one of the founders of UNAIDS, was key to securing its initial
funding and served as its first deputy director. |
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