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PSI Home \ Evidence & Research \ Resource Library \ Testing Willingness to Pay for Condoms in Kinshasa, Democratic Republic of Congo: Preliminary Results From a Price Experiment

Testing Willingness to Pay for Condoms in Kinshasa, Democratic Republic of Congo: Preliminary Results From a Price Experiment

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  • Year: 2013
  • Author: R. Firestone, W. Onema, G. Mpanya et al.

L’Association de Santé Familiale (ASF), our network member in the Democratic Republic of the Congo, markets one of the country’s leading condom brands, Prudence. In 2012-2013, ASF piloted an approach to test changes in retail prices with sales outlets in Kinshasa in a controlled fashion to determine the effect on condom sales and stocking practices.

Populations Served:
General Population
Health Areas:
Contraception, HIV and Sexually Transmitted Infections
Approaches:
Marketing Products and Services
Resource Types:
Presentations
Languages:
English
Countries:
Democratic Republic of Congo
Solutions:
Condoms and Lubricant, HIV Prevention, Male Condom
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