Cincinnati, Ohio. f\u00e9vrier 2, 2011. The Procter & Gamble (P&G:NYSE) Children’s Safe Drinking Water (CSDW) Program has now provided 3 billion liters of clean drinking water in the developing world by providing 300 million PUR packets. The milestone occurred quietly as the team was working in Rwanda, the newest country where P&G CSDW is operating, through a collaboration with global health organization, PSI and World Vision. <\/p>\n
Caudine and Simon Ngendahimana, a family of subsistence farmers in the southern Rwandan village of Mirama, gather their water from a nearby muddy river. They received the PUR packets that will surpass the 3 billionth liter from Dr Greg Allgood, Director of P&G CSDW who commented, “This is a great milestone for the P&G Children’s Safe Drinking Water program and our partners because we’re helping millions of people with clean water – hard-working people like Claudine and Simon and their children”. Claudine and Simon are HIV positive and the unclean water is a cause of frequent opportunistic infections that cause a lot of suffering and send them to the clinic nearly every month. While their children do not have the HIV virus, they also frequently have diarrhea from the unsafe water and the PUR packets offer a way to help the entire family to be healthy. <\/p>\n
PSI and World Vision are two of the many critical partners that are critical to the rapid expansion of the P&G CSDW Program. While it took 4 years for this not-for-profit effort to provide the first billionth liter, it took 2 years to provide the 2nd billionth liter, and only 10 months to provide the 3rd billionth liter. This rapid increase in growth was spurred by several very large responses in the past year by the P&G CSDW Program and partners to provide clean drinking water in Pakistan for the survivors of the flood (280 million liters), in Haiti for the earthquake and subsequent cholera outbreak (140 million liters), and expansion of the P&G CSDW Program to new countries of Afghanistan, Cambodia, Namibia, and Rwanda. <\/p>\n
P&G is committed to continue to grow the program to provide more than 2 billion liters every year in order to save an estimated one life every hour by the year 2020, as a demonstration of the Company’s Purpose to improve the lives of the world’s consumers. The P&G CSDW Program focuses on raising awareness of the global clean drinking water crisis and providing clean drinking water using PUR Purifier of Water, a water purification product developed by P&G in a collaboration with the US Centers for Disease Control and Prevention (CDC). More information is at www.csdw.org<\/a>.<\/p>\n About Procter & Gamble<\/strong> About the P&G Children’s Safe Drinking Water Program<\/strong> P&G Media Contact:
\nThree billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers\u00ae, Tide\u00ae, Ariel\u00ae, Always\u00ae, Whisper\u00ae, Pantene\u00ae, Mach3\u00ae, Bounty\u00ae, Dawn\u00ae, Gain\u00ae, Pringles\u00ae, Folgers\u00ae, Charmin\u00ae, Downy\u00ae, Lenor\u00ae, Iams\u00ae, Crest\u00ae, Oral-B\u00ae, Actonel\u00ae, Duracell\u00ae, Olay\u00ae, Head & Shoulders\u00ae, Wella\u00ae, Gillette\u00ae, and Braun\u00ae. The P&G community consists of 138,000 employees working in over 80 countries worldwide. Please visit www.pg.com<\/a> for the latest news and in-depth information about P&G and its brands.<\/p>\n
\nProcter & Gamble’s not-for-profit Children’s Safe Drinking Water (CSDW) Program is focused on reducing the sickness and death that result from water-borne illness caused by drinking contaminated water. Since 2004, P&G has partnered with a diverse network of organizations to help distribute PUR packets which turn 10 liters of dirty, contaminated water into clean drinkable water. To date, the P&G Children’s Safe Drinking Water Program has delivered over 3 billion liters of clean drinking water to people in over 60 developing countries. To learn more about the CSDW program, please visit www.csdw.org<\/a>.<\/p>\n
\nRotha Penn \u2013 P&G External Relations – +1-513-983-3939; penn.rs@pg.com<\/a><\/p>","protected":false},"template":"","related_countries":[],"related_projects":[],"news_category":[],"health-area":[],"capabilities-and-cross-cutting":[],"class_list":["post-3908","news","type-news","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t