{"id":13945,"date":"2018-06-07T04:43:13","date_gmt":"2018-06-07T04:43:13","guid":{"rendered":"https:\/\/psi2030.wpengine.com\/?page_id=13945"},"modified":"2023-01-30T06:46:31","modified_gmt":"2023-01-30T11:46:31","slug":"shape-markets","status":"publish","type":"page","link":"https:\/\/www.psi.org\/pt\/approaches\/shape-markets\/","title":{"rendered":"How We Will Shape Markets"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"13945\" class=\"elementor elementor-13945\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-04e6a1a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"04e6a1a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2f2064b\" data-id=\"2f2064b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d32ed51 elementor-widget elementor-widget-spacer\" data-id=\"d32ed51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7dd98d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7dd98d2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-2380093\" data-id=\"2380093\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-131fca0 elementor-widget elementor-widget-heading\" data-id=\"131fca0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">How We Will Shape Markets<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-73fe66d elementor-hidden-phone\" data-id=\"73fe66d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-540d1b98 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"540d1b98\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-34619a29\" data-id=\"34619a29\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4a652795 elementor-widget elementor-widget-image\" data-id=\"4a652795\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2020\/02\/31004926\/overlay-tr-small-01.svg\" class=\"attachment-large size-large wp-image-31820\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-152155a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"152155a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cfe74fa heading-alt\" data-id=\"cfe74fa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8110eac elementor-widget elementor-widget-text-editor\" data-id=\"8110eac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1><strong><span style=\"color: #f06d24;\">Understand and Influence Consumer &amp; Market Behavior<\/span><\/strong><\/h1><ul><li><span style=\"color: #000000;\">We\u2019ll see healthcare from the consumer\u2019s perspective, understanding her behaviors along with societal behaviors that inhibit or motivate how and when she uses health products and services.<br \/><br \/><\/span><\/li><li><span style=\"color: #000000;\">We\u2019ll monitor her behavior and use her feedback to help her improve her health outcomes.<br \/><br \/><\/span><\/li><li><span style=\"color: #000000;\">We\u2019ll work to understand and influence the behaviors of market systems actors (e.g. providers, manufacturers, government and financial institutions).<br \/><br \/><\/span><\/li><li><span style=\"color: #000000;\">We\u2019ll determine where we can reduce the constraints that inhibit coordinated action. We\u2019ll focus on understanding the intersection of healthcare financing and technology.<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-37fee4b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"37fee4b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4446c5c heading-alt\" data-id=\"4446c5c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2730b89 elementor-widget elementor-widget-text-editor\" data-id=\"2730b89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1><strong><span style=\"color: #f06d24;\">Move Care Closer<\/span><\/strong><\/h1><p><span style=\"color: #000000;\">We\u2019ll use consumer and market insights, supported by epidemiological evidence, to design and deliver solutions that will:<\/span><\/p><ul><li><p><span style=\"color: #000000;\">Convert need into demand for closer care experiences, identifying opportunities to bring care to her front door.<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">Expand available, affordable, quality products and services, through public and private channels\u2014including social enterprise\u2014finding opportunities to develop global and regional markets and achieve economies of scale where possible.<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">Use real-time information to coordinate market actions, to improve and integrate care networks and delivery, to shape regulation of quality protocols and task shifting, and to link consumers and providers to financing mechanisms right for them.<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">Require us to play multiple roles\u2014market coordinator, broker and healthcare delivery actor\u2014depending on market needs.<\/span><\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d57cfd4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d57cfd4\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-15c3b7b heading-alt\" data-id=\"15c3b7b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a3f0f79 elementor-widget elementor-widget-text-editor\" data-id=\"a3f0f79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1><strong><span style=\"color: #f06d24;\">Harvest Technology Innovation<\/span><\/strong><\/h1><ul><li><p><span style=\"color: #000000;\">We\u2019ll use call centers, online clinical consultations, drones, mobile money, financing technologies, and others to bring care closer to consumers and make care easier to use.<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">We\u2019ll help to inform population health through point of care delivery and use data.<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">We\u2019ll build and\/or leverage information technology platforms (partnerships with social &amp; medical platform tech entrepreneurs) to raise consumer awareness of healthcare options and management.<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">We\u2019ll leverage medical technology innovation in prevention, diagnostics &amp; treatment to bring care closer to consumers.<\/span><\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c76cabc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c76cabc\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2b180ae heading-alt\" data-id=\"2b180ae\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d9cfcb elementor-widget elementor-widget-text-editor\" data-id=\"4d9cfcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1><strong><span style=\"color: #f06d24;\">Tools for Shaping the Global Health Market<\/span><\/strong><\/h1><ul><li><p><span style=\"color: #000000;\">Communicating for Social Change<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">Developing Markets<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">Healthcare Network: Social Franchising Health Services<\/span><\/p><\/li><li><p><span style=\"color: #000000;\">Marketing Products and Services<\/span><\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-251bc2a elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"251bc2a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-04a500e\" data-id=\"04a500e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-947eba5 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"947eba5\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;shape_divider_top&quot;:&quot;triangle&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,98.9L0,6.1V0h1000v6.1L500,98.9z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-01d4e10\" data-id=\"01d4e10\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ee270a elementor-widget elementor-widget-spacer\" data-id=\"3ee270a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-bbac85b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"bbac85b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-b2aa10f\" data-id=\"b2aa10f\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dd6db33 heading-alt elementor-widget elementor-widget-heading\" data-id=\"dd6db33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.psi.org\/pt\/approaches\/shift-funding\/\"><span>Shift Global Health<\/span><br> Policy &amp; Funding<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-a3da505\" data-id=\"a3da505\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f2a9d37 heading-alt elementor-widget elementor-widget-heading\" data-id=\"f2a9d37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.psi.org\/pt\/approaches\/strengthen-global-capacity\/\"><span>Strengthen<\/span><br> Global Capacity<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-182a964 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"182a964\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e3996c4\" data-id=\"e3996c4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e87b8bb heading-alt elementor-widget elementor-widget-heading\" data-id=\"e87b8bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span>O nosso<\/span> <br> Commitments<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e7f7b22 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e7f7b22\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-178aa36\" data-id=\"178aa36\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e71b5c elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"1e71b5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Providing even more individuals the ability to design their own healthcare.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-958a219 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"958a219\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/www.psi.org\/pt\/commitments\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Saiba mais<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3cef8a6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3cef8a6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dcfea7d\" data-id=\"dcfea7d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6cfaae6 heading-alt elementor-widget elementor-widget-heading\" data-id=\"6cfaae6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span>Mais recentes<\/span><br> Actualiza\u00e7\u00f5es<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6186e64 elementor-widget elementor-widget-heading\" data-id=\"6186e64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Descubra o que est\u00e1 a acontecer na PSI<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f35193 elementor-widget elementor-widget-global elementor-global-58022 elementor-widget-ucaddon_post_carousel\" data-id=\"5f35193\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_post_carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Post Carousel -->\n\t\t<link id='font-awesome-css' href='https:\/\/www.psi.org\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/font-awesome6\/fontawesome-all.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='font-awesome-4-shim-css' href='https:\/\/www.psi.org\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/font-awesome6\/fontawesome-v4-shims.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='owl-carousel-css' href='https:\/\/www.psi.org\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/owl-carousel-new\/assets\/owl.carousel.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='lity-css' href='https:\/\/www.psi.org\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/lity\/lity.min.css' type='text\/css' rel='stylesheet' >\n\n<style>\/* widget: Post Carousel *\/\n\n#uc_post_carousel_elementor_5f35193 *{\n  box-sizing:border-box;\n}\n#uc_post_carousel_elementor_5f35193{\n  position:relative;\n}\n.uc_post_title{\n  font-size:21px;\n}\n\n#uc_post_carousel_elementor_5f35193 .ue-item\n{\n  transition:0.3s;\n}\n\n#uc_post_carousel_elementor_5f35193 .uc_image_carousel_placeholder\n{\n  position:relative;\n}\n\n#uc_post_carousel_elementor_5f35193 .ue_pos_carousel_image_overlay\n{\n  position:absolute;\n  top:0;\n  bottom:0;\n  left:0;\n  right:0;\n  transition:0.3s;\n}\n\n#uc_post_carousel_elementor_5f35193 .uc_carousel_item\n{\n  overflow:hidden;\n}\n\n#uc_post_carousel_elementor_5f35193 .owl-nav .owl-prev{\n    position:absolute;\n    display:inline-block;\n    text-align:center;\n}\n#uc_post_carousel_elementor_5f35193 .owl-nav .owl-next{\n  position:absolute;\n  display:inline-block;\n  text-align:center;\n}\n\n\n#uc_post_carousel_elementor_5f35193 .owl-dots {\noverflow:hidden;\ndisplay:none !important;\n}\n\n#uc_post_carousel_elementor_5f35193 .owl-dot {\nborder-radius:50%;\ndisplay:inline-block;\n}\n\n\n\n#uc_post_carousel_elementor_5f35193 .uc_more_btn{\n\n  display:inline-block;\n  text-align:center;\n  text-decoration:none;\n}  \n\n#uc_post_carousel_elementor_5f35193 .uc_image_carousel_placeholder img\n{\n  display:block;\n  width:100%;\n}\n\n#uc_post_carousel_elementor_5f35193 .uc_image_carousel_content \n{\n  display:flex;\n  flex-direction:column;\n}\n\n\n\t#uc_post_carousel_elementor_5f35193 .uc_image_carousel_content .ue-item-btn-holder\n    {\n      margin-top:auto;\n    } \n\t\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n#uc_post_carousel_elementor_5f35193 .ue-meta-data\n{\n  \n  display:flex;\n  flex-wrap: wrap;\n  line-height:1em;\n}\n\n#uc_post_carousel_elementor_5f35193 .ue-grid-item-meta-data\n{\n      display:inline-flex;\n      align-items:center;\n}\n\n.ue-grid-item-meta-data\n{\n  font-size:12px;\n}\n\n#uc_post_carousel_elementor_5f35193 .ue-grid-item-meta-data-icon\n{\n  line-height:1em;\n}\n\n#uc_post_carousel_elementor_5f35193 .ue-grid-item-meta-data-icon svg\n{\n  width:1em;\n  height:1em;\n}\n\n#uc_post_carousel_elementor_5f35193 .ue-debug-meta\n{\n  padding:10px;\n  border:1px solid red;\n  position:relative;\n  line-height:1.5em;\n  font-size:11px;\n  width:100%;\n}\n\n<\/style>\n\n<div class=\"uc_overlay_image_carousel\">\n   <div class=\"uc_carousel owl-carousel owl-theme uc-items-wrapper\" data-custom-sethtml=\"true\"  data-id=\"\" id=\"uc_post_carousel_elementor_5f35193\" >\n   \t\t<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2026\/08\/14141208\/PSI_2025_LaosPHEOC_001-768x454.jpeg\"  alt=\"PSI_2025_LaosPHEOC_001\" width=\"768\" height=\"454\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/08\/faster-data-faster-response-how-lao-pdr-strengthened-outbreak-detection-and-malaria-response\/\"><div class=\"uc_post_title\">Faster Data, Faster Response: How Lao PDR Strengthened Outbreak Detection and Malaria Response<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >In August 2025, health officials in Xepon District noticed something unusual: malaria cases were rising...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/08\/faster-data-faster-response-how-lao-pdr-strengthened-outbreak-detection-and-malaria-response\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2026\/08\/13181035\/PSI_ZW_2026_HIV_LenacapavirLaunch_008-768x576.png\"  alt=\"PSI_ZW_2026_HIV_LenacapavirLaunch_008\" width=\"768\" height=\"576\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/08\/a-new-era-in-hiv-prevention-bringing-twice-yearly-prep-to-nine-african-countries\/\"><div class=\"uc_post_title\">A New Era in HIV Prevention: Bringing Twice-Yearly PrEP to Nine African Countries<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >The fight against HIV has reached a pivotal moment. Scientific breakthroughs are creating new opportunities...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/08\/a-new-era-in-hiv-prevention-bringing-twice-yearly-prep-to-nine-african-countries\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2026\/08\/13174757\/PSI_SOM_2026_WASH_002-e1786658202867-768x566.png\"  alt=\"PSI_SOM_2026_WASH_002\" width=\"768\" height=\"566\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/08\/from-unsafe-water-to-safer-communities-in-puntland\/\"><div class=\"uc_post_title\">From Unsafe Water to Safer Communities in Puntland<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >In Garowe and Burtinle, many families had long relied on untreated borehole water for drinking, cooking,...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/08\/from-unsafe-water-to-safer-communities-in-puntland\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2026\/08\/13171638\/PSI_MG_2025_DISC_003-768x473.png\"  alt=\"PSI_MG_2025_DISC_003\" width=\"768\" height=\"473\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/08\/contraception-on-her-own-terms-scaling-self-injection\/\"><div class=\"uc_post_title\">Contraception on Her Own Terms: Scaling Self-Injection<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >Every woman deserves the ability to make informed decisions about her reproductive health and the contraceptive...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/08\/contraception-on-her-own-terms-scaling-self-injection\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2026\/08\/11142541\/PSI_ET_2025_SmartStart_002_Wide-768x511.png\"  alt=\"PSI_ET_2025_SmartStart_002_Wide\" width=\"768\" height=\"511\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/08\/smart-start-ethiopia-supporting-couples-to-plan-their-futures-together\/\"><div class=\"uc_post_title\">Smart Start Ethiopia: Supporting Couples to Plan Their Futures Together<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >At 18 years old, Wube Belete wanted a different future.&nbsp;&nbsp; Living with her husband\u2019s family...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/08\/smart-start-ethiopia-supporting-couples-to-plan-their-futures-together\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2026\/07\/15093026\/DSC_2236-768x512.jpg\"  alt=\"PSI_ZA_2026_HIV_001\" width=\"768\" height=\"512\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/07\/from-introduction-to-scale-what-we-learned-from-implementing-countries-at-the-regional-lenacapavir-learning-exchange\/\"><div class=\"uc_post_title\">From Introduction to Scale: What We Learned\u00a0from Implementing Countries\u00a0at the Regional Lenacapavir Learning Exchange<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >By Karin Hatzold, Senior Advisor II, Infectious Diseases Lenacapavir (LEN)&nbsp;represents&nbsp;one of...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/07\/from-introduction-to-scale-what-we-learned-from-implementing-countries-at-the-regional-lenacapavir-learning-exchange\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2026\/06\/15134007\/7W7A9627-768x512.jpg\"  alt=\"Pharmacy-Based Immunization Delivery (PBID), at the launch of the PBID initiative in Ethiopia\" width=\"768\" height=\"512\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/06\/beyond-the-counter-building-the-frontline-workforce-for-the-future-of-immunization\/\"><div class=\"uc_post_title\">Beyond the Counter:\u00a0Building the Frontline Workforce for the Future of Immunization\u00a0\u00a0<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >By\u00a0Betty\u00a0Abera,\u00a0Project Director,\u00a0Pharmacy-Based Immunization\u00a0Delivery\u00a0 Across&nbsp;Africa,&nbsp;pharmacies...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/06\/beyond-the-counter-building-the-frontline-workforce-for-the-future-of-immunization\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2014\/09\/31022445\/Health-worker-examines-baby-in-Somaliland.jpg\"  alt=\"Bulsho Kaab nurse, a member of PSI\u2019s social franchise network, checks an infant patient in her pharmacy in Hargeisa, Somaliland.\" width=\"1024\" height=\"550\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/05\/the-pharmacy-on-the-corner-is-already-your-health-systems-front-door\/\"><div class=\"uc_post_title\">The Pharmacy on the Corner is Already Your Health System\u2019s Front Door<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >By Malcolm Quigley, Director of Strategic Partnerships, PSI&nbsp; Across sub-Saharan Africa, many people&nbsp;walk...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/05\/the-pharmacy-on-the-corner-is-already-your-health-systems-front-door\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2024\/09\/23113442\/Haki-Bat.png\"  alt=\"Haq ki Baat\" width=\"624\" height=\"270\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/05\/the-innovation-is-there-the-women-are-waiting\/\"><div class=\"uc_post_title\">The Innovation Is There. The Women Are Waiting.<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >By Malcolm Quigley, Director of Strategic Partnerships, PSI&nbsp; The world does not have an innovation...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/05\/the-innovation-is-there-the-women-are-waiting\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n<div class=\"uc_image_carousel_container_holder uc_carousel_item ue-item\">\n  \n    <div class=\"uc_image_carousel_placeholder\">\n                 \n            <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/media.psi.org\/wp-content\/uploads\/2024\/09\/24091445\/2-768x432.jpg\"  alt=\"2\" width=\"768\" height=\"432\"> \n        \t\n        <div class=\"ue_pos_carousel_image_overlay\"><\/div>\n          <\/div>\n  \n  \n    <div class=\"uc_image_carousel_content\" >\n        <div>\n          \n          \n                  \n          \n          \n          \n        <a href=\"https:\/\/www.psi.org\/pt\/2026\/01\/what-psi-is-looking-forward-to-in-2026\/\"><div class=\"uc_post_title\">What PSI is Looking Forward to in 2026<\/div><\/a>        \n          \n          \n         \n         <div class=\"ue-meta-data\">\n                        \n                        \n            \n                        \n                        \n                       \n               \n\n            \n          <\/div> \n          \n          \n          \n          \n          \n        <div class=\"uc_paragraph\" >The past year challenged the global health community in unprecedented ways \u2014 and one in which PSI and...<\/div>        \n        <\/div>\n    \n                <div class=\"ue-item-btn-holder\">\n        <a class=\"uc_more_btn\"  href=\"https:\/\/www.psi.org\/pt\/2026\/01\/what-psi-is-looking-forward-to-in-2026\/\">Ler mais<\/a>\n        <\/div>\n          <\/div>\n  <\/div>\n\n   <\/div>\t\n<\/div>\n\n\n<!-- end Post Carousel -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>How We Will Shape Markets Understand and Influence Consumer &amp; Market Behavior We\u2019ll see healthcare from the consumer\u2019s perspective, understanding her behaviors along with societal behaviors that inhibit or motivate how and when she uses health products and services. We\u2019ll monitor her behavior and use her feedback to help her improve her health outcomes. We\u2019ll [&hellip;]<\/p>\n","protected":false},"author":89,"featured_media":13946,"parent":13933,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-13945","page","type-page","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"How We Will Shape Markets Understand and Influence Consumer &amp; Market BehaviorWe\u2019ll see healthcare from the consumer\u2019s perspective, understanding her behaviors along with societal behaviors that inhibit or motivate how and when she uses health products and services.We\u2019ll monitor her behavior and use her feedback to help her improve her health outcomes.We\u2019ll work to understand\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.psi.org\/pt\/approaches\/shape-markets\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_PT\" \/>\n\t\t<meta property=\"og:site_name\" content=\"PSI - 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