{"id":22505,"date":"2009-10-15T00:00:00","date_gmt":"2009-10-15T00:00:00","guid":{"rendered":"http:\/\/psi2030.wpengine.com\/publication\/profile-como-se-satisface-una-necesidad-el-mercadeo-social-de-los-micronutrientes-evita-la-anemia-y-salva-vidas\/"},"modified":"2025-04-09T10:02:39","modified_gmt":"2025-04-09T14:02:39","slug":"profile-como-se-satisface-una-necesidad-el-mercadeo-social-de-los-micronutrientes-evita-la-anemia-y-salva-vidas","status":"publish","type":"publication","link":"https:\/\/www.psi.org\/pt\/publication\/profile-como-se-satisface-una-necesidad-el-mercadeo-social-de-los-micronutrientes-evita-la-anemia-y-salva-vidas\/","title":{"rendered":"Profile: Como Se Satisface una Necesidad: El Mercadeo Social de los Micronutrientes Evita la Anemia y Salva Vidas"},"content":{"rendered":"<p>PSI ha evaluado los mercados de suplementos de micronutrientes en todas las regiones del mundo con hallazgos consistentes: A pesar de que los estantes est\u00e1n llenos de productos vitam\u00ednicos, \u00e9stos son muy caros y t\u00edpicamente contienen tan poco hierro que no son efectivos para tratar el problema de la deficiencia de hierro. La mayor\u00eda de estos productos no est\u00e1n empaquetados de una manera atractiva ni son promocionados activamente, tampoco existe esfuerzo alguno para dirigir estos productos a los grupos de personas de escasos recursos. Existe un nicho claro no satisfecho para los suplementos de micronutrientes a precios razonables para personas de escasos recursos en cada pa\u00eds donde PSI ha conducido su investigaci\u00f3n.<\/p>\n<p>PSI fue el pionero en el mercadeo social de suplementos de micronutrientes en siete pa\u00edses en v\u00edas de desarrollo, evitando as\u00ed la anemia en mujeres en edad reproductiva e impidiendo la mortandad materna debido a la falta de hierro.<\/p>","protected":false},"template":"","meta":[],"related_practice_areas":[1873],"related_countries":[],"corporate_partners":[],"resource-type":[],"language":[],"populations_served":[],"resource_year":[],"related_solutions":[],"related_projects":[],"cross-cutting-areas":[],"class_list":["post-22505","publication","type-publication","status-publish","hentry","related_practice_areas-water-sanitation-hygiene"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/publication\/22505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/publication"}],"about":[{"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/types\/publication"}],"wp:attachment":[{"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/media?parent=22505"}],"wp:term":[{"taxonomy":"related_practice_areas","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/related_practice_areas?post=22505"},{"taxonomy":"related_countries","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/related_countries?post=22505"},{"taxonomy":"corporate_partners","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/corporate_partners?post=22505"},{"taxonomy":"resource-type","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/resource-type?post=22505"},{"taxonomy":"language","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/language?post=22505"},{"taxonomy":"populations_served","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/populations_served?post=22505"},{"taxonomy":"resource_year","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/resource_year?post=22505"},{"taxonomy":"related_solutions","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/related_solutions?post=22505"},{"taxonomy":"related_projects","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/related_projects?post=22505"},{"taxonomy":"cross-cutting-areas","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/cross-cutting-areas?post=22505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}