{"id":23526,"date":"2018-07-01T00:00:00","date_gmt":"2018-07-01T00:00:00","guid":{"rendered":"http:\/\/psi2030.wpengine.com\/publication\/psi-vietnam-social-marketing-for-improved-water-sanitation-and-hygiene-3\/"},"modified":"2026-04-29T07:50:10","modified_gmt":"2026-04-29T11:50:10","slug":"psi-vietnam-social-marketing-for-improved-water-sanitation-and-hygiene-3","status":"publish","type":"publication","link":"https:\/\/www.psi.org\/pt\/publication\/psi-vietnam-social-marketing-for-improved-water-sanitation-and-hygiene-3\/","title":{"rendered":"PSI Vietname: Marketing social para melhorar a \u00e1gua, o saneamento e a higiene"},"content":{"rendered":"<p class=\"p2\">Muitas zonas do Vietname n\u00e3o t\u00eam acesso a recursos e servi\u00e7os adequados de \u00e1gua, saneamento e higiene. As pr\u00e1ticas inseguras nestas zonas criam riscos de doen\u00e7as que podem ser evitadas. O governo vietnamita est\u00e1 a trabalhar no sentido de aumentar significativamente o n\u00famero de indiv\u00edduos que alcan\u00e7am um saneamento higi\u00e9nico. A PSI est\u00e1 a utilizar uma abordagem baseada no mercado para colmatar o fosso entre os sectores p\u00fablico e privado no Vietname, atrav\u00e9s da cria\u00e7\u00e3o de retalhistas ROTO e de pedreiros formados. O objetivo \u00e9 motivar a melhoria dos comportamentos de saneamento atrav\u00e9s da Mudan\u00e7a de Comunica\u00e7\u00e3o Social e Comportamental.<\/p>\n<p>&nbsp;<\/p>","protected":false},"template":"","meta":[],"related_countries":[1534],"corporate_partners":[],"resource-type":[],"language":[339],"populations_served":[],"resource_year":[],"related_projects":[],"health-area":[2567,2569],"capabilities-and-cross-cutting":[],"class_list":["post-23526","publication","type-publication","status-publish","hentry","related_countries-vietnam","language-english","health-area-one-health","health-area-wash"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/publication\/23526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/publication"}],"about":[{"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/types\/publication"}],"wp:attachment":[{"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/media?parent=23526"}],"wp:term":[{"taxonomy":"related_countries","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/related_countries?post=23526"},{"taxonomy":"corporate_partners","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/corporate_partners?post=23526"},{"taxonomy":"resource-type","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/resource-type?post=23526"},{"taxonomy":"language","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/language?post=23526"},{"taxonomy":"populations_served","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/populations_served?post=23526"},{"taxonomy":"resource_year","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/resource_year?post=23526"},{"taxonomy":"related_projects","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/related_projects?post=23526"},{"taxonomy":"health-area","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/health-area?post=23526"},{"taxonomy":"capabilities-and-cross-cutting","embeddable":true,"href":"https:\/\/www.psi.org\/pt\/wp-json\/wp\/v2\/capabilities-and-cross-cutting?post=23526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}