It is estimated that 19 million of the 35 million people living with HIV today do not know they have the virus. In sub-Saharan Africa, which carries 64 percent of the world’s HIV burden, testing is of critical importance.
The aim of this abstract is to describe how recent research in Kenya and South Africa may inform the design of social marketing campaigns to introduce oral HIV self-testing in these countries and elsewhere in sub-Saharan Africa. An HIV self-test kit allows individuals to test themselves using an oral swab, at a time and location convenient to them, and provides the results with in minutes.
The research described in this abstract was conducted by PSI, in collaboration with Ipsos Public Affairs (Kenya) and the Centre for HIV and AIDS Prevention Studies.