Understand and Influence Consumer & Market Behavior
- We’ll see healthcare from the consumer’s perspective, understanding her behaviors along with societal behaviors that inhibit or motivate how and when she uses health products and services.
- We’ll monitor her behavior and use her feedback to help her improve her health outcomes.
- We’ll work to understand and influence the behaviors of market systems actors (e.g. providers, manufacturers, government and financial institutions).
- We’ll determine where we can reduce the constraints that inhibit coordinated action. We’ll focus on understanding the intersection of healthcare financing and technology.