psi_kdp_decide_future_vision-external-2.pdf
The first step of the Decide phase is to outline the future vision for sustainability and set strategic priorities.
Taking the facts and observations that you gathered in the Diagnose phase, you will describe an overall vision for how the market will meet your target consumers’ health needs in the future. This vision will guide your preliminary decisions regarding what constraints and opportunities to focus on and which partners to engage.
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From ministries of health to regulatory bodies and purchasers, we partner with private and public sector players to provide seamless health services to consumers – no matter their entry point to care.
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